This page showcases the branding project for Red Mountain Funding, an automotive finance company specializing in bad credit loans. The goal was to create a memorable and trustworthy brand identity that resonates with potential customers.
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Key elements include:
- Logo Design: A bold, modern logo that reflects the company’s mission to make car ownership accessible, with an emphasis on trust and reliability.
- Color Palette: A combination of strong, vibrant colors like red and black to evoke energy and professionalism, reinforcing the brand’s commitment to helping clients.
- Typography: A clean, contemporary font that reflects the approachable yet professional tone of the company.
- Visual Identity: Consistent design across digital platforms, marketing materials, and merchandise, ensuring cohesive brand representation.
The new branding helped Red Mountain Funding build a recognizable presence in the competitive automotive financing industry.
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