Tag Archives: ecommerce

Volume 139: What to look Forward to in 2024

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Volume 139: What to look Forward to in 2024

Dear Valued Clients and Friends,

As we prepare to welcome 2024, I wanted to take a moment to express my heartfelt gratitude for your unwavering support and trust in Eminent SEO. As the CEO, I am continually inspired by the incredible businesses we serve and the results we achieve together.

The past year has been filled with learning and growth, and as we look ahead, we’re excited about the opportunities that lie in store. In 2024, our focus will continue to be on on multi-channel marketing, harnessing the power of various platforms to boost your business’s online presence and reach. However, there are some specific areas we’d like to hone in on this year.

Here’s a snapshot of what we’re particularly excited about:

Video Marketing

Video Marketing:

In the age of TikTok and YouTube, video content is king. We’re ready to create compelling video content that tells your brand story and engages your audience.


Email Marketing

Email Marketing and Custom Campaigns:

Personalized engagement is crucial in today’s digital landscape. Our team is geared up to design and execute effective email marketing campaigns that resonate with your audience and drive conversions.


Pinterest for Shopping/Ecommerce

Pinterest for Shopping/Ecommerce:

Pinterest is a goldmine for ecommerce businesses. We plan to leverage this platform to showcase your products, connect with shoppers, and boost sales.


LinkedIn

LinkedIn:

As the leading professional networking platform, LinkedIn offers immense potential for B2B marketing. We’re excited to tap into this potential and help you build meaningful business connections.

As we embark on this exciting journey, we look forward to continuing to serve you with dedication and excellence. Here’s to making 2024 a year of remarkable growth and success!

Thank you for being a part of our Eminent SEO family. Your success is our success, and we can’t wait to see what we’ll achieve together in the coming year.

Warmly,
Jenny Weatherall, CEO, Eminent SEO


SEO News Roundup


Google Enhances Video Search Experience: New Video Guidelines

Google has recently unveiled a significant update to its video search guidelines, marking a new era in how videos are prioritized in search results.

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Pre-Christmas Intense Google Algorithm Ranking Volatility

Did Google push an algorithm update or tweak before the holiday break? Who knows, but there are signals of ranking volatility either way.

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Google On How Subdomain Caused Perception Of Indexing Issue

Google’s John Mueller answered why a site appeared to not be indexed and the surprising role of a subdomain

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Social Media News Roundup


YouTube adds more formats for Video Reach Campaigns

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TikTok launches new tool to help creators improve engagement

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Threads Moves to Next Stage of Testing for Its API

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From Our Blog


Incredible MidJourney Prompts

Incredible MidJourney Prompts That Will Blow Your Mind

Hesitant to dip your toes into the waters of AI art and image generation because you lack coding skills or artistic knowledge? Turns out all you really need is an imagination and a keyboard.

Read More ->


SEO Term of the Day


“Geo-Targeting “

Definition: If you are located in a specific geographical location (geo), your marketing efforts should be geared towards that specific geo target. For example, if you have a hair salon in Mesa, Arizona, you don’t want to market to the entire nation, you want to geo target Arizona and Mesa specifically where possible for the best results.

Visit Our SEO Glossary


Featured Service


Powerful Email and Newsletter Marketing Services

Powerful Email and Newsletter Marketing Services

If you are not sending out strategic emails and company newsletters, you are missing out on a fantastic marketing opportunity. It doesn’t matter if your company has a developed email list or has just started collecting email addresses through your website, there is immediate value to putting more time and effort into your email marketing strategy.

To Learn more about our Our Strategic Email Marketing Services, click below.

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Team Eminent SEO

Eminent SEO provides strategic SEO campaigns with measurable results along with expert website design, development, pay per click, content and social media and organic website marketing. 800.871.4130.

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Vol. 121: Message from our CEO and the Best E-commerce Platforms for Dropshipping 2022

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ESEO Newsletter v. 121

A Message from Our CEO

As 2022 begins, we’re reflecting on 2021 as a company. We had some big wins and we had a few losses.

We fought like hell to come up with solutions for clients during this uncertain time, ironically, forcing us to get (really) creative and do some of our best work yet!

We went completely remote for the first time in 11 years. This opened up the doors, so to speak, to individuals outside of Arizona and we hired 3 amazing new people to join our team, all in different states!

We also launched the Eminent Creative Impact Team earlier this year and recommitted to working on our cause campaigns and bigger company vision in 2022.

In all, not a bad year for our agency!

– Jenny Stradling (Soon to be Weatherall)


The Best eCommerce Platform for Dropshipping (2022)

Dropshipping has become one of the most consistent ways to make money online in the last decade. Today, fully one-third of storefronts on the internet operate through a dropshipping model. Dropshipping is a form of retail business where you resell products via the internet while outsourcing all your warehousing, packaging, and logistics so that you are never directly responsible for your inventory. Dropshipping distinguishes itself from the traditional retail model in that the vendor doesn’t stock inventory or own any inventory. Instead, the vendor buys inventory from a third party to fill orders as needed.

A Successful Dropshipping Operation Requires Several Factors:

  • An eye for great products that can turn a profit
  • Design, marketing, and promotional skills
  • The correct eCommerce platform to complement your style of business

Today we’re going to drill down on that last factor. There are dozens, if not hundreds, of scalable and robust eCommerce platforms available for people who need to sell things on the internet, but not all of them are suited for dropshipping.

A successful dropshipping operation requires several factors:

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We Welcome a New Addition to the Team

Inessa Lotonina

Inessa Lotonina

For her Bachelor’s degree, she interned at a digital marketing agency abroad for several years to gain the experience and knowledge she brings to Eminent SEO. She is our new Digital Marketing Strategist and we’re excited to have her aboard!

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Featured Service: High Quality Website Design and Development

Our Website and Development Agency

When it comes to design, quality is everything. But, a quality website design is much more than aesthetic. It’s the usability. The expandability. The flexibility. The longevity. The creativity. We believe that a great website requires clean, responsive code, user friendly navigation search engine optimized page content and beautiful designs.

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Marketing Tips and News

Google

What Google’s Enhanced Autocomplete Box Means For SEO – What does Google’s beta testing of a new enhanced autocomplete box mean for your SEO strategy? See examples of new SERPs here.

New Lawsuit Targets Google Over Location Data – Google is accused of using dark patterns to get more location data from its users and profit from better search results and Google Ads.
Google Search Console Launches Desktop Page Experience Report – We now have a tool from Google to see how well our desktop URLs do with page experience.
Google Gives Sites More Indexing Control With New Robots Tag – Google is rolling out a new robots tag that gives sites more control over content that gets indexed in search results.

 

Social Media

Instagram Launches Live Test of Fan Subscriptions, Providing More Monetization Options for Creators – Ideally providing more incentive for them to keep posting their content to IG.
Twitter Publishes New Industry Trend Reports Based on Rising Areas of Tweet Engagement – Twitter aims to provide more context as to the key elements of focus among its userbase in each sector.
TikTok is Thinking About Letting its Creators Charge Subscription Fees– No details on who, when or how are available, but the company says it is testing support.
YouTube Outlines Key Areas of Growth – Areas include the rise of shorts and its expanding creator economy.

 


From the Eminent Team

Join the Creative Impact Team

Join the Creative Impact Team

As community and team, our mission is to use our talents and skills to power the brands and messages that will make the biggest impact.

We need people just like you to help make and share awesome and meaningful content.

Apply to join our creative talent network, connect with other artists and creators to help make an impact and earn for a cause!

Learn More


Ready for a Custom Marketing Strategy?
Call us for a free initial consultation
1.800.871.4130

 

Avatar for Team Eminent SEO

Team Eminent SEO

Eminent SEO provides strategic SEO campaigns with measurable results along with expert website design, development, pay per click, content and social media and organic website marketing. 800.871.4130.

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