Dear Valued Clients and Friends,
As we prepare to welcome 2024, I wanted to take a moment to express my heartfelt gratitude for your unwavering support and trust in Eminent SEO. As the CEO, I am continually inspired by the incredible businesses we serve and the results we achieve together.
The past year has been filled with learning and growth, and as we look ahead, we’re excited about the opportunities that lie in store. In 2024, our focus will continue to be on on multi-channel marketing, harnessing the power of various platforms to boost your business’s online presence and reach. However, there are some specific areas we’d like to hone in on this year.
Here’s a snapshot of what we’re particularly excited about:
Video Marketing:
In the age of TikTok and YouTube, video content is king. We’re ready to create compelling video content that tells your brand story and engages your audience.
Email Marketing and Custom Campaigns:
Personalized engagement is crucial in today’s digital landscape. Our team is geared up to design and execute effective email marketing campaigns that resonate with your audience and drive conversions.
Pinterest for Shopping/Ecommerce:
Pinterest is a goldmine for ecommerce businesses. We plan to leverage this platform to showcase your products, connect with shoppers, and boost sales.
LinkedIn:
As the leading professional networking platform, LinkedIn offers immense potential for B2B marketing. We’re excited to tap into this potential and help you build meaningful business connections.
As we embark on this exciting journey, we look forward to continuing to serve you with dedication and excellence. Here’s to making 2024 a year of remarkable growth and success!
Thank you for being a part of our Eminent SEO family. Your success is our success, and we can’t wait to see what we’ll achieve together in the coming year.
Warmly,
Jenny Weatherall, CEO, Eminent SEO
SEO News Roundup
Google Enhances Video Search Experience: New Video Guidelines
Google has recently unveiled a significant update to its video search guidelines, marking a new era in how videos are prioritized in search results.
Pre-Christmas Intense Google Algorithm Ranking Volatility
Did Google push an algorithm update or tweak before the holiday break? Who knows, but there are signals of ranking volatility either way.
Google On How Subdomain Caused Perception Of Indexing Issue
Google’s John Mueller answered why a site appeared to not be indexed and the surprising role of a subdomain
Social Media News Roundup
YouTube adds more formats for Video Reach Campaigns
TikTok launches new tool to help creators improve engagement
Threads Moves to Next Stage of Testing for Its API
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Incredible MidJourney Prompts That Will Blow Your Mind
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SEO Term of the Day
“Geo-Targeting “
Definition: If you are located in a specific geographical location (geo), your marketing efforts should be geared towards that specific geo target. For example, if you have a hair salon in Mesa, Arizona, you don’t want to market to the entire nation, you want to geo target Arizona and Mesa specifically where possible for the best results.
Featured Service
Powerful Email and Newsletter Marketing Services
If you are not sending out strategic emails and company newsletters, you are missing out on a fantastic marketing opportunity. It doesn’t matter if your company has a developed email list or has just started collecting email addresses through your website, there is immediate value to putting more time and effort into your email marketing strategy.
To Learn more about our Our Strategic Email Marketing Services, click below.