Tag Archives: Algorithm Update

Vol. 52: Eminent SEO Customer Update, Two Big Changes to Google SERPs

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Eminent SEO News: Important Customer Update

Ever since 2016 started, we at Eminent SEO have been reviewing all of our products, services, processes and report deliverables to see where we can make upgrades. There were many significant changes in the SEO and digital marketing industries in 2015 (mostly thanks to Google), and 2016 will certainly bring many more.

In light of that, one of the bigger changes we’ve made recently is redeveloping our shared client strategy and fulfillment documents. If you are a client of Eminent SEO, please feel free to open up the live Google document where we report on everything we’ve done on your behalf. If your new report is still “under construction,” don’t worry: Your old reports are still accessible and your new one will be created shortly. The next time we get on a call with you to review your report, we’ll go over all of these changes and discuss how you can contribute to the document.

For all current Eminent SEO customers, please look for a version of this update in your email inbox, as well as other updates from us in the near future.

What’s New in SEO: Google SERPs Upgrades

In February, two significant changes to the Google SERPs (search engine results pages) went in effect, one for mobile and one for desktop search.

No More Sidebar PPC Ads on Google

First, Google suddenly said bye-bye to all of sidebar pay-per-click ads on the first page of search results via desktop.

In all likelihood, as an average web surfer, you probably glossed over these every time you used a desktop or laptop to search Google, but here is what these sidebar ads looked like (in a screenshot taken last August):

Screenshot - Google Phoenix AC Search

That was a search for a “Phoenix AC company,” which elicited three PPC ads above the local pack and organic results, as well as eight PPC ads on the right sidebar (which was maximum a page would show at that time).

Now, if we search for the same term, here is what we get:

Phoenix AC Company Google Search - ESEO

That’s right: four PPC ads now at the top and no paid spots on the right side. Even on a 23-inch monitor, the entire local pack isn’t visible above the fold. That means just six spots are immediately viewable to us before scrolling down.

There are still 10 organic results below the local pack for this particular search, and there are even three more PPC ads below that.

SEO experts are predicting that the PPC competition will become even more cutthroat with only four prime spots available above the fold. Google is apparently only going to show four PPC ads at the top for “highly commercial” search terms, so you should see fewer in some instances.

This change has apparently been a long time in the making. For more background and details on Google’s decision to drop “right rail” ads, see this Search Engine Land FAQ write-up on the topic.

Google Launches AMPs (Accelerated Mobile Pages)

Just a couple of days after the PPC shakeup, Google debuted another game-changer: accelerated mobile pages (AMPs). This move had been in the works for several months.

At this time, AMPs mostly concern online news organizations. To see what the AMPs look like, you basically just have to use your mobile device to search for any item that’s been in the news lately. What Google will return to you is a horizontal “carousel” of news articles related to your search query near the top of the first page of results.

Ghostbusters Google Mobile Search - ESEO

Each item in the carousel is marked with the letters “AMP” and a lightning bolt icon in the bottom of the box. Basically, these pages are supposed to load ultra-quickly, being that they are stripped down versions of their desktop equivalents.

If you’re not in the news business, you’re probably not going to be too affected by AMPs right now. However, you might be able to use your company’s blog to add your expertise or insight to a topic in the news, and then an AMP version of that blog post might be able to compete with media organizations when users search Google for that subject. Keep in mind that creating AMPs has nothing to do with ranking your website higher in search right now.

While an AMP plugin for WordPress has already emerged, getting your site to show up in the AMP carousel will involve a little bit of coding as well as maintaining two versions of the very same page/article. If you’re ready to learn more about AMPs and giving your website that functionality, read this thorough Search Engine Land tutorial. Note that you have to have a fair amount of programming skills in order to understand this write-up and put it into practice.

February Social Media Roundup

Did you make use of the extra day you had in February, aka Leap Day? Yes, there was an additional day, but it was still a short month, and it came and went in a flash for us here at the Eminent SEO office. Check out the best of our February social media shares below.
Smartphone Search Conversion Rates 15 Times Higher - ESEO
Be My Valentine Coffee - ESEO
Valentines Day Hugs - Eminent SEO

You Got This Boss - Eminent SEO

TGIF The Grind Includes Friday - ESEOWhatever It Takes Motivational - Eminent SEO

February Marketing Blog Roundup

Our blog started out February with a thorough post on website security, and then we focused on mobile marketing issues in a pair of posts. If you missed our February blog posts, see an overview of each below and get caught up. As always, we invite you to visit our blog page and click on “Subscribe” so you don’t miss any future posts.

What is an SSL Certificate and Why Should Your Website Make the Upgrade?

In this post on website security, learn about what an SSL certificate is, if they’re all the same, and the value one provides for your customers and website visitors. Once you’re convinced to make the upgrade, the post will tell you about a few different channels you can explore to obtain an SSL certificate.

To App or Not to App: Should You Put More Resources into a Mobile Site or Mobile App?

Every business seems to be trying to get into the mobile app marketplace nowadays, right? That’s not only untrue, but there are concrete reasons why many businesses should refrain. In this enlightening blog post, learn more about the current mobile app landscape and where you should consider investing your marketing dollars this year as an alternative.

Like It or Not, Vertical Video is Here to Stay: How Marketers, Brands Can Adjust

Is shooting a video with your smartphone held vertically sheer laziness, or is it actually a viable format for sending and watching video? In this post, learn about why vertical video does and does not suck, plus why the format is becoming more accepted. Also, you’ll get a few ideas on how to leverage vertical video to drive engagement for and awareness of your brand.

Featured Service: Website Hosting

Speaking of SSL certificates, have you given much thought to how your website is hosted and how a poor setup can hurt a site’s SEO?

Your website will reap many benefits when you go through Eminent SEO for where and how it’s hosted. We start by finding you a U.S.-based server, one that elicits quick loading times for whenever a user pulls up your site on a desktop computer or mobile phone. We also establish a dedicated IP address for your site, and if you own multiple sites you’d like to have us host, we can set each one up with a dedicated IP. Having a dedicated IP address makes it a little easier to obtain an SSL certificate, which, by the way, we can take charge of for your website.

A U.S.-based server, a dedicated IP address and an SSL certificate make up the right foundation to help your website succeed, especially on the search engines. Our process also allows your site to have unlimited bandwidth, even for larger sites, meaning if you see a dramatic uptick in visitors on any given day, your site won’t crash or get bogged down by the newfound traffic.

6 Billion Google Searches Each Day - Eminent SEO

With Eminent SEO as your website’s host, you also get round-the-clock technical support for anytime an issue arises with your site or you have a pressing question. To learn more, visit our Website Hosting Services page, or call 800.871.4130 today.

Until next time, see ya online!

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Eminent SEO provides strategic SEO campaigns with measurable results along with expert website design, development, pay per click, content and social media and organic website marketing. 800.871.4130.

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Vol. 51: ESEO New Hire, Google Makes Surprise Core Algorithm Update

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Eminent SEO News

Eminent SEO is still growing. Ain’t no stopping us now! In January, we added Bryson Giles to our staff as a Creative Content Manager.
Bryson Giles Eminent SEO
As the Creative Content Manager, Bryson is responsible for adding input to and overseeing the creative strategies of advertising, marketing materials and campaigns for Eminent SEO and its clients. Bryson also ensures the highest level of quality with all content we provide to our clients, and he’s in charge of editing web copy, videos, podcasts and more for tone, style and subject matter. Welcome to the team, Bryson!
Learn More About Bryson

What’s New in SEO: Google Makes Significant Core Algorithm Update, Adds Panda to It

In the early part of January, Google caused a stir by quietly updating its core search algorithm, which impacted traffic volume on websites across the board. Google later announced that it had added the Panda series of updates to its core ranking algorithm, although the company did not say when exactly this move was made. Panda updates generally target and downplay websites that have low-quality content — such as spam, too many ads, excessive duplicate content, and content with little-to-no added value (aka thin content).

Although they seem to be related on the surface, the early January core algorithm update and the addition of Panda to it actually appear to be two separate events. Panda may have been added to the core search algorithm in late 2015, for all we know.

SEO experts haven’t quite figured out the breadth of what Panda’s addition to the core algorithm means, but they are optimistic that Panda updates will happen more frequently, albeit not in real time. In other words, the updates will roll out slowly.

To not let your website get negatively impacted by Panda updates, focus on delivering high-quality content with significant added value on each and every page. Don’t just regurgitate what you’ve seen on other similar sites. Make sure you answer all relevant questions in a user’s mind when he or she lands on your page. To see a comprehensive run-down of all of Google’s various updates that influence your site’s search rankings and traffic, see this Search Engine land article.

January Social Media Roundup

Did you miss any of our social posts in January? Get caught up on the “best of” by checking out our Twitter, Instagram and Facebook posts below. As you scroll through, you’ll see some of the new items that we’ve added to our new office space over the last month. Also, if you follow our Eminent Social Media account on Twitter, please note that it is merging with our parent Eminent SEO account (an announcement you’ll see in a post below). Go and follow us there if you haven’t already!

Chris Farley Dancing - Eminent SEO Facebook

The Bobbling Star Wars Baddies #StarWars #GameRoom #EminentSEO #FunAtWork #nationalbobbleheadday

A video posted by Eminent SEO (@eminentseo) on

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Eminent SEO On Google - Facebook Share

January Marketing Blog Roundup

If you missed any of the blog posts on our site in January, get caught up with our most popular posts below. Last month, we placed a heavy focus on recapping our 2015 discoveries plus previewing some digital marketing and SEO developments that will take prominence in 2016. Check out our January blog highlights below, plus don’t forget to subscribe to our blog so you can receive every new post right away in email form.

Looking Ahead to Google Penguin 4.0: How to Remain Penalty-Free in 2016

Over the second weekend of January, SEO experts noticed dramatic shifts in traffic volume. Some proclaimed that the much-anticipated Google Penguin 4.0 algorithm update was underway. We later found out that the change had nothing to do with Penguin, although it was a significant move by Google, nonetheless. In this blog post, learn about how to keep your website in good standing when Penguin 4.0 finally launches, which is still supposed to happen in the early part of this year.

The Cost of Doing Business Versus The Cost of Marketing

What are the main reasons businesses reach out to Eminent SEO for help? How do we measure and report results? What’s a business expense and what’s a marketing expense when it comes to our services? Whether you’re a current or prospective client of Eminent SEO, find out the answers to these all-important questions in this blog post written by our CEO, Jenny Stradling.

Top 7 SEO Tricks and Lessons We Learned as a Team in 2015

As Google continued to evolve in 2015, so did we. In this blog post, we recap the top 7 SEO tricks, lessons and skills we learned as a team last year, all of which sped up and improved our processes internally as well as gave a boost to our valued clients’ online results.

What Is Responsive Design and Why Your Website Should Have It in 2016

It’s 2016 and your website isn’t mobile-friendly yet? OK, maybe it is, but do you know the difference between responsive and adaptive web design? How about a responsive website versus a mobile site? Learn the answers to these questions in this blog post, plus how to check your website’s mobile-friendliness and then make the upgrade, if necessary.

Featured Service: Website Audits

Before we start sprucing up and adding to your website, we need to know the entirety of what we’re dealing with. This is where our website audit services come in.

Our website audit process is a multi-faceted approach. We look over your website’s structure, and we figure out if you have any 404 errors, “orphan” pages and missing metadata. We also conduct a competitive analysis to see how you measure up against your competition.

Additionally, we run a backlink audit to gauge the quality of the external sites that are linking to yours. This service is crucial in light of the aforementioned Google Penguin algorithm update. We can identify if you’ve received a penalty from Google or if you’re in danger of receiving one in the near future.
Healthy Websites - Website Audits - Eminent SEO
Finally, we test how quickly your pages load. If we discover slow loading times, we dig deeper into what’s holding your website up, so that we know where the next move needs to be made.

To see what else is encompassed in our website audit package, visit our Website Audit Services page. To get started with checking on the health of your website today and to see where improvements should be made, call Eminent SEO at 800.871.4130.

Until next time, see ya online!

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Eminent SEO provides strategic SEO campaigns with measurable results along with expert website design, development, pay per click, content and social media and organic website marketing. 800.871.4130.

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Looking Ahead to Google Penguin 4.0: How to Remain Penalty-Free in 2016

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Google Penguin 4.0 - Eminent SEO

A major Google algorithm update was supposed to launch in late-2015, but we’re still waiting.

Over the second weekend of January, SEO experts noticed some drastic changes in traffic volumes across many websites. Some thought it might be the much-anticipated Google Penguin 4.0 algorithm update, but we now know it wasn’t. Google officials initially indicated this particular algorithm update would roll out before the end of 2015, so it looks like the search engine is still giving webmasters and marketers a grace period before prompting them to adjust their SEO strategy.

Looking over his weekend numbers, Cyrus Shepard of Moz.com tweeted that there was significant movement in Google’s algorithm:

SEO expert Christoph C. Cemper of LinkResearchTools.com was initially convinced that it was Penguin 4.0, adding that the weekend update was almost as wide-ranging as the “massive” Penguin 2.1 update of late-2013.

What Google Penguin 4.0 Algorithm Should Look Like

Anytime Google updates its algorithm, it impacts the organic search engine rankings of millions of websites. Here are the speculated attributes of the impending Google Penguin 4.0:

  • It’s anticipated to be larger than Penguin 3.0, meaning it will effect more websites, and traffic to those sites could rise or fall dramatically at the onset.
  • It’s supposed to roll out in real time, according to Webmaster Trends Analyst Gary Illyes of Google. The other prominent algorithm update, Panda, is known for rolling out very slowly upon each update.
  • It will likely focus heavily on low-quality backlinks to a website.
  • Like every Penguin update before it, Penguin 4.0 should bring “drastic changes,” according to Cemper.
  • It will effect websites originating from several different nations, such as the U.S., U.K. and Germany.

Cemper noted that Google’s search engine results pages had been fairly active in switching up the order of websites since the start of the new year, but that the phenomenon reached a high point over the weekend. He added that the update may have continued well beyond the weekend, or that what was happening was just a pre-test for something larger.

How to Avoid Penalties When Penguin 4.0 Hits

Receiving a penalty from Google will either bury your website in the search engine results or take it off the map entirely. Getting the penalty removed is possible, but painstaking, so it’s easier to just abide by best SEO practices in the first place.

With Google Penguin 4.0 on the horizon, it’s time to review all links related to your website: external, internal and, especially, backlinks. Failure to do so could not only keep your website suppressed in the search engine rankings, but could result in a penalty from Google, in some cases.

Here’s what you need to look out for:

Exact-Match Anchor Text

If you’re trying to rank for a certain keyword, it looks spammy to Google if other websites link to your site using that exact keyword phrase. If you’ve happened to secure a link from an authoritative site, make sure it doesn’t link to yours using your targeted keyword. Anchor text (also known as link text) that leads to your website needs to look organic and diverse.

Who cares what phrase others use to link to your site, as long as 1) the link is active, 2) the anchor text doesn’t denigrate your company, and 3) it’s coming from a high-quality website?

If there’s one way you shouldn’t mind being referred to in anchor text, it’s your brand name. If other websites are linking to yours using one of your keywords, reach out to them, thank them for the link (if you haven’t already) and then ask if they can mix up their anchor text.

Low-Quality or Spammy Backlinks

Backlinks usually give you a vote of confidence and help with search rankings, but getting linked to from a low-quality or spammy website can often have an adverse effect.

Now’s the time to do a backlink audit and make sure all sites linking to yours are helping you, not hurting. This entails contacting some website owners and asking them to manually remove their link to your site.

Many times, it will be hard to reach anyone associated with such spammy or low-quality sites. If this is the case, you may have to contact Google to disavow the links – in other words, saying you want nothing to do with them and can’t get them removed. Here’s how to start the process of disavowing links.

Poor Internal Linking

Getting ready for Penguin 4.0 means you should review your internal links as well. The internal linking practices of many websites leave much to be desired.

Links from one page of your website to another shouldn’t be too frequent, and they shouldn’t use exact-match keywords. For example, if you have one internal link per paragraph of a blog post or service page, you’re overdoing it.

Only link to another page on your site when it makes total sense to do so, such as when the copy heavily alludes to or leads right into a different section of the website. Remember, search engines’ web crawlers follow all hyperlinks you feature on a page, so if you have too many links, Google will be confused about the content on the page and thus where to rank it.

Unusual Increases in Backlinks

While everybody aims to increase the number of backlinks to their own website, seeing the sheer number of referring pages suddenly and inexplicably spike can be a cause for concern.

In preparing for Penguin 4.0, you should monitor the 1) total referring domains and the 2) total referring pages to your site over the last several months. A dramatic rise over a short time period in either category will look iffy in Google’s eyes, especially when it comes to total pages.

Perhaps some website has added a link to yours on every page of their domain, known as a site-wide link. This looks like a spammy tactic to Google, so you should go about the link removal or disavowal process if it happens to your website.

Tools to Help You with Your Own Backlinks

If you don’t want to spend weeks looking over all of your backlinks and internal links to make sure you’re OK in Penguin’s book, you have a variety of online tools at your fingertips to speed up the process:

  • Screaming Frog: This tool crawls your whole site and analyzes the SEO data as Google would, helping you analyze your internal link data. Free and paid versions are available.
  • Ahrefs: This is perhaps the quickest way to look at your backlink profile and see if your site has experienced any of those previously mentioned spikes. You can use the tool for a 14-day trial before deciding if you want to upgrade to the paid version.
  • Majestic: This company features more than a dozen SEO tools, but its Site Explorer is the one that applies here. This tool is easy to use and will help you analyze the trust flow and citation flow of your backlinks to see if they are considered high-quality. The buy-in here is about $50 a month for the starter package, but you can do a test run first.
  • Check My Links: A Google Chrome extension that quickly scans any page on your site for broken links. This one is free and easy to use.
  • LinkResearchTools: We mentioned LinkResearchTools earlier, but its featured tool will let you see any spikes in your backlinks, as well as help you identify spammy links to your site. You can also see how your competitors are doing. You’re probably only going to want to use this one if you’re a medium- or large-sized business, as even the starter plan exceeds $100 per month, with the premium plan topping $1,700.

Get Backlink Help with Eminent SEO

If you need help with reviewing your backlinks – such as what to look for or simply the time it takes to do it – turn the task over to Eminent SEO. Besides our years of experience, we already have auditing tools at our disposal, so you won’t have to purchase any additionally monthly subscriptions when you enlist us.

Perhaps you’ve received a penalty from Google and don’t even know it. We can audit your backlinks and make sure your site is abiding by best SEO practices. We’ll help you get any spammy backlinks removed or disavowed, if present, and we’ll work on your behalf to make any penalties go away. Click here for more on our Website Audit Services.

Get your website in shape for Penguin 4.0 by calling Eminent SEO at 800.871.4130!

UPDATE:

Google announced later in January that its Panda series of updates has been added to the core search algorithm. This wasn’t what officially caused all of the commotion over the second weekend of the month. Google would only confirm that it did a general core algorithm update. It definitely was not Penguin 4.0, although that update is still slated to happen in the near future.

Panda, if you don’t know, targets and either penalizes or de-ranks low-quality content. This means thin content, heavy duplicate content, spam and ad-heavy pages will get identified and moved down or out of the search engine rankings. Panda’s inclusion in the core algorithm means it will now be a part of Google’s core ranking signals when evaluating a website.

Note: This post was originally written under the assumption that the Google Penguin 4.0 update had been launched. Parts of the copy have been changed to reflect what we now know about Google’s algorithm tweaks in January.

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Eminent SEO provides strategic SEO campaigns with measurable results along with expert website design, development, pay per click, content and social media and organic website marketing. 800.871.4130.

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Vol. 50: Eminent SEO Upgrades to New Office, Google HTTPS News

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Eminent SEO News: New Digs, Team-Building Excursions

The move is official! In mid-December, Eminent SEO made the upgrade to a bigger and shinier office in Mesa, Arizona.
Eminent SEO New Office Mesa
Our new space gives us room to grow as a staff, and the layout is conducive for stronger communication and collaboration between team members. We also have a game room for employees, a break room with Netflix and an art wall, and we have several new TVs around the office that easily connect to our computers for videoconferencing and screen mirroring. The following photo gives another look at our new digs.
Conference Room TV - Eminent SEO Mesa
If you’d like to come by and meet the team and maybe take a lil’ tour, just let us know at hello@eminentseo.com or 1-800-871-4130. Here’s to a great 2016!

In other company news, other than adding to our client portfolio in December, our month was highlighted by a pair of company outings. First, we held our annual holiday party at TopGolf Gilbert on Friday, Dec. 19. On the following Monday, we all went and saw “Star Wars: The Force Awakens” and then ate lunch all at the awesome FatCats Entertainment Center in Gilbert, AZ. Talk about a memorable extended weekend! To see photos of those excursions, check the Social Media Roundup section later in this newsletter.

What’s New in SEO: Google to Begin to Index HTTPS Pages First

SEO experts continue to urge webmasters to upgrade their websites to the more-secure HTTPS version of the URL. Not only does that little “s” mean everything between your browser and the respective website is encrypted, keeping third parties from looking in on communications to and from the hosting server, but it began helping with Google search rankings in 2014.

Some websites boast HTTPS and HTTP versions of the very same page. Google’s Webmaster Central Blog announced in December that the search engine will start attempting to index the HTTPS version of a webpage over its HTTP counterpart. Even if a site’s own navigation points to HTTP URLs, Google will try to see if the pages work with an HTTPS address. If so, Google will feature that version in the search results, rather than pages with a non-secure protocol.

The blog post said this initiative is an effort to encourage the web to be more secure. If your website’s navigation all leads to HTTP pages, Google recommends redirecting to the HTTPS equivalents, if available. For more on the search engine’s plan to index HTTPS pages first, check out the Google Webmaster Center Blog post.

December Social Media Roundup

Our December social media posts were highlighted by our “12 Days of Christmas” campaign, which featured one holiday-themed photo per day from Dec. 14 to Christmas Day. A few of those posts are below, along with other highlights of our social media outreach in December. To see every post from our “12 Days of Christmas” campaign, head over to either our Instagram or Facebook profile.

December Marketing Blog Roundup

Did you miss any of the December blog posts on our Eminent family of sites? Not to worry. We have the highlights below. In December, our blog posts went into depth on their respective marketing and SEO-related topics like never before. After you’ve checked out the blog highlights, be sure to visit our full blog and click on “Subscribe.”

What Is Zombie Website Traffic and How Do I Mitigate It?
Zombie traffic seems to come and go seasonally, and many websites are starting to feel its effects over the last handful of years. In this post, learn what zombie traffic is plus some theories on what’s causing it. Also, find out how you can safeguard your website against low-quality traffic in general.

Boost Your Social Media Marketing Efforts with These Online Visual Tools
In 2016, why not serve up some great visual online content, including incorporating more storytelling, which is an emerging form of engagement on the internet? This post will tell you about three outstanding online tools, two of which are free, that can give your content a boost, whether on your website or for sharing to social media.

Landing Page Optimization Fails that Make You Lose Conversions
Learn about the characteristics of a dedicated landing page, including its usefulness. Although marketers approach the landing page optimization process with their best intentions, they’re liable to overlook a few areas, and that hurts their chances of generating conversions. Here are 8 landing page mistakes that marketers need to look out for.

Pinterest for Business: Tips on How to Create Eye-Catching, Effective Pins
Take an in-depth look at what does and doesn’t work on the social bookmarking platform Pinterest, plus how you can make the channel start paying off for your business. Also, learn about how important pin descriptions and calls to action are on the content you post.

Featured Service: Video Marketing

If your company is struggling with online engagement, creating high-quality videos might be the solution. Putting your name behind a professional, compelling video can really get people’s attention on social media and on your website.

Not just any video will do. The video title and description has to be clear about what the content will be. Keeping it concise but having a distinct message and compelling call to action are crucial in making video marketing work for a business. The average online user is doubly compelled to watch an online video over reading a lengthy piece of content. Therefore, your company should try its hand at capitalizing on the popularity of online video.
Video Marketing Online - Eminent SEO
Eminent SEO specializes in shooting and producing video for clients of all varieties. We also put great diligence into optimizing each video on YouTube, which has become the second-most popular search engine. We use video as a way to boost engagement and as an SEO tool, helping clients work their way up the search rankings ladder and thus get their name out there better.

Learn more about our Video Marketing Services, or call 1-800-871-4130 today.

Happy New Year! See ya online!

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Eminent SEO provides strategic SEO campaigns with measurable results along with expert website design, development, pay per click, content and social media and organic website marketing. 800.871.4130.

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Vol. 48: ESEO Promotion, Google’s Addition to Algorithm, Blog and Social Roundups

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Eminent SEO News

Kirstin Douglas - Director Account Management - Eminent SEOA job at Eminent SEO provides ample opportunity for career growth. Kirstin Douglas is the latest employee to actualize this. Last week, Kirstin was promoted from a Senior Account Manager to the Director of Account Management. Kirstin’s duties now include:

  • Defining business strategies by applying knowledge based on customer markets.
  • Being responsible for retention and growth of the existing client base through individual efforts and efforts of the account management team to deliver profitable quality service.
  • Managing client assignments.
  • Building strong customer relationships.
  • Being familiar with a variety of the field’s concepts, practices and procedures.
  • Relying on extensive experience and judgment to plan and accomplish goals.
  • Leading and directs the work of others.
  • Using a wide degree of creativity and latitude.
  • Reporting to top management.

Kirstin has been a rock star for us, and will get an even bigger chance to shine in her new role. Congrats, Kirstin! You can get to better know Kirstin by checking out her bio page here.

What’s New in SEO: Meet RankBrain, the Newest Addition to Google’s Search Algorithm

Recently, Bloomberg Business had the scoop on Google’s new search results-processing technology, called RankBrain. The new system is a form of artificial intelligence, meaning it can build upon what it already knows, rather than needing a human to guide it each step of the way.

RankBrain is just one part of Google’s Hummingbird search algorithm, to the best of Search Engine Land’s understanding, and it doesn’t handle all searches. As a reminder, a search algorithm is a system that processes search queries and combs through billions web pages in order to rank the best ones first. Essentially, Rank Brain is doing some of the heavy lifting for the algorithm, automating part of the process for Google’s experts.

A senior research scientist at Google said RankBrain is the third-most important signal when it comes to ranking web pages. What are the first two? Google won’t reveal. Check out Search Engine Land’s FAQ article to find out all that has been revealed about RankBrain to this point.

October Social Media Roundup

Eminent SEO’s October was all about getting ready for Halloween, celebrating our sixth anniversary, and attending Pubcon Las Vegas. Immediately below are the highlights of all of our social media posts from October. To see more of what we learned at Pubcon Las Vegas, check out our CEO Jenny Stradling’s Twitter timeline for her live tweets during the Pubcon sessions. Also, scroll down to the “Blog Roundup” section of this newsletter to find the link to account manager Lacey Chic’s in-depth write-up on “The Future of SEO,” as predicted by Pubcon presenters.

Max Shirts - PubCon - Team Eminent SEOThe Hoth - PubCon - Eminent SEO

Happy Halloween - Monsters - Eminent SEOHappy Halloween - Monsters - Eminent Social MediaLIke Old Picture - Michael Myers - ESMSEOs Celebrate Halloween - Panda And Penguin - ESEOHalloween Cat Costumes - Eminent SEO

October Marketing Blog Roundup

Searching for tips on how to boost your business, especially when it comes to social media, your website and your overall brand? Look to the blogs on our Eminent family of sites for valuable tips, tricks, how-to’s and SEO news. Catch up on the best of our October blog posts below. If you haven’t already, visit the Eminent SEO blog and click on “Subscribe.”

Understanding the Future of SEO: What to Expect in 2016 and Beyond

Going to Pubcon gave us a lot to chew on, as the world of search and users’ habits are constantly changing. Not to mention, there is just so much that goes into best SEO practices. Check out this blog post to see our many takeaways from Pubcon Las Vegas and to get a preview of the future of SEO.

Ad Blocking is Changing up the Marketing Game

Read about how more and more people are blocking online advertisements, plus how much the practice is costing the advertising industry in lost revenue. If you have a website that relies on hosting ads, check out this blog post for some ideas on how to make up for lost revenue due to the rise of ad blocking.

When is the Right Time to Hire a Social Media Manager for Your Business?

Do you run a business and handle your company’s own social media in your spare moments? Or, are several people on your team expected to help you run your business’s social accounts, even though nobody is technically the manager? If your business meets the four conditions explained in this blog post, it’s time to put out a help wanted ad for a highly qualified social media manager.

Is A Logo A Brand?

A business’s logo is not a brand in itself, is it? Find out the role a logo plays in a brand, plus what goes into a logo and how the image should align with the company’s industry and customer base.

Featured Service: Company Branding

You may have put together a logo quickly and gotten your business off the ground, but have you established a brand? Does the average person recognize your brand when they see your employees’ uniforms or any company vehicles? Or, do online users recognize your logo and know what your brand is about?

Your company’s logo, color scheme, website design and even custom symbols and images play a role in the overall brand. If you don’t have a true brand strategy in place, Eminent SEO can step in and help out. Our marketing and design experts can take your existing brand strategy and make it stronger, or we can build a new identity from scratch. When you contact Eminent SEO for branding help, the measures we’ll take include:

  • Auditing your brand and current strategy.
  • Refining collateral related to your brand.
  • Designing and developing a new logo.
  • Marketing your new brand.
  • Managing the reputation of your brand.

Importance Of Online Branding - Eminent SEO

If you’re ready to build a rock-solid, recognizable brand with help from a team of seasoned marketers, learn more on our Website and Business Branding Services page, or call us right now: 800.871.4130.

Until next time, see ya online!

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Ad Blocking is Changing up the Marketing Game

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Ad Blocking Changing Marketing - Advertising - Eminent SEO

We all hate invasive advertisements when we’re browsing online. Well, most of us do. Companies behind the advertisements are putting themselves out there in hopes of making a profit on their ad spend. On the other side of the coin, some websites rely on the revenue that comes not from advertising themselves elsewhere, but on hosting ads from other companies.

At the time of this writing, Hubspot Blogs is featuring a survey on its site that asks, “Which Type of Ad is Most Annoying?” The choices are:

  • Auto-playing online video ads
  • Direct mail advertisements or promotions
  • Pop-up online ads
  • Sponsored Twitter ads
  • Television commercials

The overwhelming top choice at this time is auto-playing online videos, with about 60 percent of the vote. In second place, pop-up online ads currently has been clicked on 23 percent of the time. At the moment, Twitter ads and television commercials seem to bother users the least, according to the poll.

So, yes, most of us seem to loathe advertisements, but the HubSpot survey doesn’t really get at what percentage of us feel this way. A recent report by PageFair and Adobe sheds light on how many people claim to be annoyed by online advertising, as well how many people are using ad-blocking extensions and how they’re impacting the advertising industry.

Why Users are Blocking Ads, if at All

The PageFair-Adobe report included the results of a survey of 400 people in the U.S. Surprisingly, about 1 in 4 respondents between the ages of 35 and 49 who aren’t currently blocking ads said they have no plans to ever start using ad-blocking software. However, of those who aren’t blocking ads now but may do so in the future, half of them said the misuse of personal information to customize the ads would be their primary reason to start using a software that blocks such solicitations. The millennials in that non-ad-blocking group said that a sheer increase in the number of ads would be their top reason for eventually taking advantage of a blocking software.

The Rise of Ad-Blocking Extensions, even on Mobile Devices

The same report said ad block usage in the U.S. had increased 48 percent year-over-year, reaching 45 million monthly active users during the second quarter of 2015. The rise of Google Chrome usage played a big part in this, as it is easy to install an ad-blocking extension on the browser. The survey found that ad block usage on Chrome jumped 51 percent from the second quarter of 2014 to the second quarter of 2015. Ad block usage on Firefox increased during that time by 17 percent. What’s ironic is that many ad-blocking extensions can filter out pay-per-click ads in Google search, all while more users are browsing with Google Chrome and taking advantage of such an extension.

Ad blocking on mobile devices is underdeveloped, but is expected to become more of a force in the near future. The App Store on Apple phones first introduced several ad-blocking applications when iOS 9 rolled out this year. The PageFair-Adobe report said Firefox and Chrome currently comprise 93 percent of all mobile ad blocking, but that not a large percentage of overall mobile users have an ad-blocking feature enabled on their devices at this time. Presently, mobile Chrome users can manually install the AdBlock Plus app to stop seeing most or all online advertisements, although the app is no longer available in Google’s Play Store.

What Ad Blocking is Costing the Advertising Industry

Ad-blocking software has completely shaken up the advertising industry. The PageFair-Adobe study found that ad-blocking extensions will cause an estimated loss in revenue globally of $21.8 billion in 2015.

It’s only going to get worse. The report estimates that lost advertising revenue will jump to $41.4 billion in 2016. In the United States alone, the estimated figures of lost revenue from 2014 to 2016 are as follows:

  • 2014: loss of $5.8 billion
  • 2015: loss of $10.7 billion
  • 2016: loss of $20.3 billion

AdBlock and Adblock Plus (no relation) are the most popular browser plug-ins of their kind. A new app for Apple mobile devices, Been Choice, claims to block in-app advertisements, too, even in Facebook’s mobile application. Watch out, advertisers.

How to Combat Loss of Revenue from Ad Blocking

Many websites generate revenue by hosting ads and getting paid per number of impressions. Even if nobody is clicking on a certain ad, the website could still be raking in some revenue if it attracts a high volume of traffic. When visitors to the site have ad blocking enabled, that usually means an impression is lost. Thus, revenue is lost.

So, how do companies that rely on advertising adjust to this wave of ad block popularity? Some webmasters have taken extreme measures such as coding their sites in ways that withholds content until visitors disable any ad-blocking extensions. Other companies, large ones such as Google and Twitter, have been approached by Adblock Plus to become a part of its “Acceptable Ads” program, which means the extension has the ability to overlook ads on certain domains, especially ones that belong to preferred partners.

When all else fails, there’s always good ol’ SEO. If you rely on advertising to drive traffic to your website and increase sales opportunities, you don’t necessarily have to ditch any ongoing PPC campaigns, but now’s the time to ramp up the optimization of your website. There is a litany of elements that goes into optimizing a site for organic traffic. Below is just a sampling of the SEO-related steps you should take:

It’s Time to Optimize

In short, you should focus on making your website into all-around strong user experience, which includes engaging content and clear-cut navigation. Search engine optimization is a complex and ongoing process, and not every company is equipped to keep up with it effectively. Therefore, it never hurts to turn your SEO duties over to a marketing firm that specializes in the trade. Eminent SEO is a full-service digital marketing firm that has bolstered the traffic and conversions of thousands of websites. Click here to learn more about our SEO services or call us today at 800-871-4130.

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Eminent SEO provides strategic SEO campaigns with measurable results along with expert website design, development, pay per click, content and social media and organic website marketing. 800.871.4130.

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Vol. 47: Eminent SEO Celebrates 6 Years, New Hire, What’s New in SEO

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Eminent SEO News

Eminent SEO 6-Year Anniversary
October marks our anniversary! Six years ago this month, we launched as an SEO-focused agency out of Mesa, Arizona. Not to be held back by the country’s recession, we’ve steadily grown into a full-service digital marketing agency. We are blessed to have made it this far, and we’re ever grateful to our many amazing clients, partners, team members and anybody who has supported us along the way.

Here’s to big things in year number 7 and to many great years to come. Cheers!

New Hire: Social Media Assistant

The Eminent team is growing, as we hired Social Media Assistant Stephanie Samson in September!
Eminent SEO New Hire Stephanie Samson
Stephanie supports the social media department with marketing strategies and campaigns for clients and Eminent’s social accounts. Stephanie is skilled in social sharing techniques for Facebook, Twitter, Instagram, Pinterest, Google+ and more. She joins Eminent after graduating from Northern Arizona University last fall.
Learn More About Stephanie

What’s New in SEO: Rich Snippets on the Rise in Google Search Results

If you have structured markup in the code of some or all of your web pages, it could produce rich snippets when users see a link to your content on a search engine results page (SERP). Rich snippets are elements such as five-star ratings, images, video previews and more that show up in the search results on Google or Bing. Think of typing in the name of a song and seeing a preview to a YouTube video show up in your search results.

A new study by Blue Nile Research finds that pages with rich snippets that land in spot No. 2 on a SERP get clicked on more often (61 percent) than a rich snippet-less result in the top position (48 percent), contrary to the usual line of thinking where the first result almost always gets clicked more than any other. Additionally, while Google doesn’t currently move a result higher just for having structured markup and data, a webmaster trends analyst for the company said in Google+ Hangout that the search engine may eventually add those characteristics to its algorithm, and certain pages would then rank higher because they generate rich snippets. If you’re not sure how to make your web pages produce rich snippets, now’s the time to start figuring and testing it out.

September Social Media Roundup

In September, we celebrated Labor Day with some relaxation and National Coffee Day with a cup of joe. Through our social media accounts, we also aimed for laughs and motivation throughout the month. Check out the best of our social media posts from September:
Every Day Im Hustlin - Max Monster - Eminent SEOHappy Labor Day - Meg - Eminent Social Media

Now Not Yesterday Or Tomorrow - ESEO

Facebook Policy Hoax - Batman Slap Robin

September Marketing Blog Roundup

Our September blog posts aimed to provide you with valuable tips and information on improving your company’s digital presence – through website backlinks, social media sharing, blogging and more. Also, we took a look back at the evolution of our brand mascot, Max the Monster. If you missed the latest blog posts from our Eminent family of sites last month, see the highlights below, and don’t forget to subscribe to the Eminent SEO blog if you haven’t already.

The Max, The Myth, The Legend: The Evolution of a Brand Strategy

The changes we have made with our brand mascot, Max the Monster, since he was introduced in 2010 reflect the growth of our company. Take a look back with us at the evolution of Max, and see what that could mean for YOUR business, as well.

How to Earn Backlinks with Valuable Website Content

Trying to get your website to rank higher in the search results? You’re going to need some strong backlinks to make your case to Google. See how to create “link bait” that encourages other sites and web users to link to you, and then you’ll start to shine in the search rankings.

How to Get Them to Like You, Really Like You on Instagram

Many businesses are starting to stretch their social media efforts to Instagram, but not all of them are seeing a strong return on their time investment. Read how to optimize each of your posts on Instagram so that users will be drawn to liking and commenting on your content more than ever.

How to Never Run out of Content Ideas for Your Blog and Website

No matter the field, business websites are best served by keeping an ongoing, frequently-updated blog – for SEO and traffic purposes. Are you in a rut when it comes to finding topics to blog about? Look here for where to find some new sources of inspiration.

Why You Should Consider Keeping Your Ugly Website As Is

Does your company have an ugly or outdated website? Well, don’t jump the gun on rolling out a complete redesign. See why you should tread with caution before rebuilding your site with new navigation and a more modern design.

Featured Service: Social Media Management and Marketing

Social media can be fun, but it can also be confusing or even overwhelming, especially to businesses trying to maintain several social accounts. Social media gives you a chance to increase your online visibility, brand awareness and website traffic, because it’s many aspects of business operations rolled into one: marketing, sales, public relations, advertising and even customer service. If your company isn’t on social media or is only doing Facebook, you’re missing out on a huge opportunity to draw attention to your brand and generate new sales leads.
Social Media Statistic - Eminent SEO
Turn over the reins to your social accounts and let us grow your audience and increase interaction. We can build a package for you that incorporates as many social platforms as you’d like, such as Twitter, Facebook, Instagram, Pinterest and much more. You can put your social media efforts in our hands, and that will leave you with more time to focus on the other areas of your business that you know best!

Find out more by visiting our Social Media Management page, or just call us direct and tell us about your social media needs today: 800.871.4130.

Until next time, see ya online!

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Eminent SEO provides strategic SEO campaigns with measurable results along with expert website design, development, pay per click, content and social media and organic website marketing. 800.871.4130.

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Vol. 46: Google Local Pack Takes Over Top Spot, Best of ESEO’s August Social Media and Blog Posts

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Google Local - Eminent SEOWhat’s New in SEO: Google Keeps the Top Spot to Itself in Local Search

Early in August, Google implemented a fairly big shakeup in its search results by making its “local pack” more exclusive, as we explained on our Eminent SEO blog. More information about the local search feature has come down the pike since. Not only are there now only three spots in the local pack, but the box is featured in the first or second spot of the non-paid results much more often than it used to be, essentially meaning Google-approved businesses will always show up before any other.

A new report by seoClarity says the old local 7-pack only used to appear in the number one slot of the search results 25 percent of the time. However, the results box has been showing up in very top spot 93 percent of the time ever since shrinking to three featured businesses. Moreso, the local pack now shows up either in the first or second spot 99 percent of the time, versus just 31 percent before the change-up. The move to a 3-pack means there is more territory on the first page of results for organic listings, but it appears they all will almost always fall below the local pack now. For more on the eye-opening study, see seoClarity’s report.

August Eminent SEO Social Media Roundup

Max and Meg found themselves in various new situations as part of our social media outreach in August, including partaking in a popular meme near the beginning of the month. We also kept it light with some humorous posts and we shared a photo of our great team lunch at Olive Garden. Take a look at the best posts from our social media accounts in August. Which one is your favorite?

Apple Strengthening My Core - ESEOMax Mustache You A Question - Eminent SEOMax Straight Outta Google - Eminent SEOLife Is Sweet Meg - Ice Cream - Eminent Social MediaChildhood Memory Not Paying Bills - Eminent SEODerplicate Content Meme - ESEO Tweet48 Percent of Mobile Users - Eminent SEOChuck Norris Approved - ESM TweetIts Fry Day - Eminent SEOEminent SEO Team Lunch At Olive Garden

August Marketing Blog Roundup

We took our blog efforts up another notch in August, sharing timely information and tips on topics such as SEO, social media and branding on our Eminent family of blogs. Below, check out the top posts we published in August, including the aforementioned in-depth look at Google’s move to a smaller Local Pack. For more marketing and SEO news, how-to’s and tips, we invite you to follow our Eminent SEO blog.

Google Reduces 7-Pack in Search to 3-Pack: What This Means for Local Businesses

Early in August, Google somewhat quietly shrank its renowned 7-pack in local searches to a 3-pack. While that means more competition for local businesses to earn one of those three spots, it does open up some opportunities on the first page of local search results. Read about how businesses with a local focus can take advantage of this shakeup.

Top 10 Ecommerce SEO Tips to Maximize Organic Traffic and Sales

If you have a hand in an ecommerce site, read these 10 crucial tips for help on getting your website to begin to shine in the search results, which will help you gain more traffic and, ultimately, more sales. Who wouldn’t want that?

Why You Should Avoid Buying Followers on Twitter and Other Social Media Platforms

When it comes to boosting your social media presence by buying followers on Twitter or other platforms, just say no! For one, there are tools on the web where anyone can look up your account and see how many fake followers you have. For other reasons why you should abstain from buying subscribers, check out this post.

How Do You Develop a Brand Strategy?

Have you figured out what sets your business apart from the competition and who your targeted customers are? If not, it’s time to get started on developing a brand strategy. See this post for some tips to keep in mind as you’re building a strategy for your company.

Featured Service: Website Blogging

Many clients do not realize how important blogging is to the overall health of a strategic website marketing campaign. When done properly, optimized blogs can dramatically increase the authority of your website. Why? Google loves to see fresh, relevant content. It tells them you care about your visitors and want to provide them with the latest and greatest information you have to offer. Because Google wants to provide its users with up-to-date information, it will give a higher ranking to sites that add optimized, unique and relevant content more often.

77 Percent Users Read Blogs - Eminent SEO

Since blogging is such an important part of organic marketing, why would you let an amateur handle it? Leave the blogging to the pros and watch the traffic and conversions come in.

Visit our Website Blogging Services page to learn more. Or, call now to speak with one of our experts: 800.871.4130.

Until next time, see ya online!

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Eminent SEO provides strategic SEO campaigns with measurable results along with expert website design, development, pay per click, content and social media and organic website marketing. 800.871.4130.

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Has Panda 4.2 Arrived? What to Know About The New Google Algorithm Refresh

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Panda 4.2 Google Algorithm Refresh

Have you noticed any changes in website traffic? No? It’s not a surprise that many webmasters have not noticed Panda 4.2 officially rolling out, because this one is a slow rollout: It could take months before it is complete. With that being said, a lot of us didn’t even notice this refresh that started rolling out on July 17, 2015.

What We Know About This Google Refresh So Far

  • Not a full algorithm update, just a Panda refresh
  • 2-3% of queries are being affected
  • A smaller refresh in comparison to older Panda refreshes; the previous refresh is affecting 3-5% of queries.
  • Unsure of how long this refresh will be rolling out for
  • The first Panda refresh in 10 months

Take a look at the MozCast data from the week Panda 4.2 began rolling out:
Mozcast - Google Panda 4.2 - Eminent SEO

You’ll notice a difference with Friday being cloudy, because that’s the day Google began rolling out the Panda refresh. It still doesn’t look like a huge spike, though, which is why a lot of people were unaware.

What Can I Do to Avoid Being Negatively Impacted by the Panda Refresh?

At this point, if you make changes to your website to reduce the repercussions of Panda, it’s not going to prevent this refresh from impacting your site. Once a refresh begins rolling out, you want to make sure your website is already equipped with high-quality content that is not duplicate or “thin.” Any time your website is not abiding by the Google Quality Guidelines, it could see a negative impact from an algorithm refresh or update, especially Panda, which specifically targets websites with thin content.

What you can do is run a quick crawl report for your website. If you notice any canonical issues causing duplicate content, get those fixed immediately.

Another step you can take is run a duplicate content test for internal site-wide content as well as a test for other sites on the web. Make sure there isn’t much common content on your site or worse, duplicate. You want your content to be mostly or entirely unique and high in quality.

The last thing you could do is make sure there isn’t any content on your website that’s lacking in invaluable user experience. If there are any doorway pages on your site, these could harm its search rankings.

How Do I Know if My Website Has Been Impacted?

If you’ve recently seen a sudden decline or incline in organic traffic, it could be that your website has been impacted by the newest refresh. Not many websites are showing much movement yet, but if you’ve noticed a drop within the last week and a half, that could be related to Panda 4.2. If you believe your site has been negatively impacted, read more here on how to recover from a Google penalty.

Looking to find out if your website has been impacted by this algorithm refresh? Our SEO experts can weigh in. Just give us a call to learn more about our website audits and pricing: 800.871.4130.

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Eminent SEO provides strategic SEO campaigns with measurable results along with expert website design, development, pay per click, content and social media and organic website marketing. 800.871.4130.

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Vol. 43: ESEO New Hire, News and Magazine Websites Get an SEO Boost

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Eminent SEO News

The Eminent team continues to grow, as Content Manager Andrew Gilstrap started with us in May.

andrew gilstrap - Eminent SEO

Andrew assures the highest level of quality assurance for Eminent SEO and its clients by editing, writing and placing web content, including web content pages, blog posts, press releases and various video/image media.
Learn More About Andrew

Good To Know In SEO: Google Update Caters to News and Magazine Websites

Google updated its core search algorithm in the middle of June, and Search Metrics SEO Blog noticed it largely benefited websites belonging to news publications. The websites for Fortune, NBC News, Tech Crunch, Business Insider and the Wall Street Journal were among the winners in SEO visibility because of the latest Google update, which largely focused on informational and newsworthy keywords. Search Engine Land writer Barry Schwartz said even his small SEO news site, seroundtable.com, saw a 134 percent increase in keyword visibility on Google and a 25 percent increase in Google organic referrals a week after the update. Search Metrics noted, however, that news publications’ recent gains in visibility seem to be only a temporary success.

May Eminent SEO Social Media Roundup

Team Eminent and our brand mascot Max celebrated several national holidays and some local events in May through the early part of June. Check out some of our favorites among Eminent SEO’s recent social media posts. Which one do you like best?

mothers day - Eminent SEO

memorial day - Eminent SEO

international donut day - ESEO

peanut butter cookies - ESEO

May Marketing Blog Roundup

Every month, we like to round up our favorite blog posts from the Eminent family of sites. Below are the top posts from May 2015. As always, check out our blog for the latest website and marketing how-to’s, news and tips.

How to Dominate Local Search
Google continues to localize search results, and small businesses can reap the benefits, provided their website is set up and written in the best way. For example, is your business’ phone number and address consistent throughout the internet? See this post for some tips on how to gain more exposure on a local level in search engine results.

5 Reasons Why Your Website Isn’t Producing Sales
Your website may be experiencing a high volume of traffic, but most of it isn’t converting into sales. Why is that? Your website is your storefront, and if users aren’t impressed by what they see, then you’ll continue to experience low conversion rates. We offer five reasons why your website may be hindering your conversion rates. See if any apply to your business and get some ideas on how to change it.

Why Your Team Should be Well Versed with Inbound Marketing
Inbound marketing is all about finding qualified visitors for your website, converting the user into a qualified lead and enticing the leads to become loyal customers. Your sales and marketing teams need to lead the charge for your company’s inbound marketing efforts. See why inbound marketing is so crucial in today’s business environment, and how your company’s digital efforts play a role in that approach.

How to Improve Facebook Engagement and ROI on Your Business Page
It often takes quite some time for any company, especially a small business, to feel anything other than invisible on Facebook. Be ready to boost a few posts and focus on the particular community that you want to reach. Read this blog post for additional tips for your business’ Facebook strategy.

How to Use Affiliate Marketing to Your Advantage
As Google continues to update its algorithms, your company should be exploring every avenue to attract visitors to its site. Can you build connections with other companies and link to each other’s sites? How can the images on your site build your visibility, and what are some steps you can take to keep users on your site longer? See here for answers to these and other important website marketing questions.

Featured Service: Local Marketing

local marketing - Eminent SEO
How strong is your local marketing campaign? Does your Google Place Page (Map) show up in local search results? Can you easily find your business on all of the major social sites and important directories? Do you feel like you are getting enough local traffic, calls and conversions? No?
Local businesses need local traffic, both on and off-line. Read more about our Local Marketing Services here, or call us to learn more: 800.871.4130.

Until next time, see ya online!

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