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Imagine yourself sitting at a negotiating table. You could be the business owner looking for the best way to market your company products or services to a captive audience....
If you are a business owner or marketer, you know that social media is one of the top ways to interact with potential customers and get your brand out...
Small to midsize business owners, and for their employees who work in account service in some capacity, meeting with clients and customers to do a face-to-face can serve a...
Is your company’s website performing at a much lower conversion rate than you are trying to target? You’re not alone. Many company sites fail to generate enough leads due...
In December, Pantone calls out its “color of the year,” dictating to many companies and consumers what the next 12 months will look like in trends and, hopefully, corresponding...
On the face of this notion, you might think that I’m ashamed of marijuana use as a whole. You could believe that there’s an insinuation here, that cannabis-related businesses...
If you are like most business owners, you probably have focused a lot of your social media advertising efforts on Facebook. With over six million advertisers, the competition is...
Every good marketer knows that staying on top of the latest trends is key for developing an effective marketing campaign. However, our world is always changing – shifts in...
Have you ever wondered why customers choose certain companies or products over others that are similar? The number one reason for this occurrence is social proof. Social proof plays...
