Football fans and their uninterested family and friends unite for the Super Bowl each year, why? Well, besides chicken wings and lots of beer, even those who couldn’t care...
“The probability of selling to an existing customer is 60 – 70%. The probability of selling to a new prospect is 5-20%.” (Source) So, now that opens up the...
47% of U.S. online consumers have made a purchase based on recommendations from Pinterest. (source) Pinterest has been used for marketing since day one, basically. Why wouldn’t you take...
Text messaging, online interaction and mobile media have already transformed the ways we communicate. The Pew Research Center reports that 56% of Americans now own smartphones. On an average...
Stop talking about social media if you want to get bigger budgets and teams. It’s about a digital experience with a brand, company and/or personality. Social media isn’t just...
You know that everything on the web is social. The phrase “let’s get social” appears on just about everyone’s website. But, until the last couple years or so, social...
While we may find entertainment and humor in Google’s suggest auto complete tool, it also reflects, “fears, inquiries, preoccupations, obsessions and fixations of the human being at a certain age and...
If you haven’t taken an opportunity to check out Sharethrough.TV – it’s definitely a must for our Marketing buffs and those looking for a bit of inspiration themselves. Sharethrough created Sharethrough.TV,,a database of...
You’ve heard the old saying, “Content IS King“. Fact of the matter is there is much truth to that. The major search engines are focusing on creating the...