In honor of small business week, we’d like to share some tips on how to market your small business online. Just because you have a small business doesn’t give...
If you’re a business, you probably want potential customers to find you online. By having more online impressions, it increases your business’s chance of accumulating quality leads without having...
Check Out Our Content Marketing Predictions For 2014 Blog Post Jenny WeatherallCEO, Business Consultant, Researcher and Marketing Strategist Jenny Weatherall is the co-owner and CEO of Eminent SEO, a...
Even though Google+ is the second largest social network (still way behind Facebook), that’s not the main reason your business should be active on the platform. Users spend less...
You are familiar with the “standard” website. It usually contains a home page, about us, services/products, a contact page and sometimes a blog as well… *YAWN* A few years...
How many times have you heard the generic phrase “content is king?”. We’ve always believed in the importance of content – but we’ve been hearing (and saying!) this even...
A KPI stands for “key performance indicator.” They exist in all forms of marketing, and they can literally be whatever you want them to be. But, the point behind...
Being a writer has never been the easiest job. Even throughout history, when books were the most popular media format, writers often struggled to prove their worth as a...
The SEO/SEM world has not taken kindly to Google’s new Keyword Planner that officially replaced the old AdWord Keyword Tool yesterday. To use the Keyword Tool now users must...
Is keyword research still necessary? This has become an increasingly popular question over the last two years in the online marketing space. Google has made a lot of changes...