CEO, Business Consultant, Researcher and Marketing Strategist
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Jenny Weatherall is the co-owner and CEO of Eminent SEO, a design and marketing agency founded in 2009. She has worked in the industry since 2005, when she fell in love with digital marketing… and her now husband and partner, Chris. Together they have 6 children and 3 granddaughters.
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Jenny has a passion for learning and sharing what she learns. She has researched, written and published hundreds of articles on a wide variety of topics, including: SEO, design, marketing, ethics, business management, sustainability, inclusion, behavioral health, wellness and work-life balance.
Setting Business Expectations Early Saves the Relationship When you think about it, most of us spend more time with our business associates and coworkers than our families and personal...
It’s hard to not judge a book by its cover when it comes to the visual display of marketing. Whether a billboard, banner ad, company logo, or landing page,...
Social media campaigns aren’t going to guarantee your business brand awareness, integrity, engagement or conversions, especially when there’s ample competition out there being viewed on multiple screens. Saying your...
Marketing Budget Mishaps We’re All Guilty Of Intro content While statistics can tell ad execs a lot about what’s working and what isn’t, the subjectivity of marketing often supersedes...
Dear Rehab Owners: Beware of Shady Marketers and Lead Generators I am part of an ethics in addiction treatment group on Facebook. Some of the members are marketers, like...
Most Advertising Platforms Will NOT Accept Cannabis Ads If you own a medical dispensary or work in the cannabis industry, you might already know this by now, but hear...
Marketing cannabis businesses is actually pretty nuanced. For example, you can’t just start a new Facebook account about your marijuana brand and say whatever you want about your products...
We work with several addiction treatment centers, speak with new prospects weekly and work with other consultants, and across the board, we are definitely seeing a trend. Despite increasing...
Get Familiar with the Buyer’s Journey You’ve probably noticed that consumers today are more cognizant and wary of sales pitches than in decades past. It’s becoming more and more...
Eminent SEO Can Help with Marijuana Dispensary Marketing The cannabis industry is one of the fastest growing industries in the U.S., but marketing has still proven to be a...