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Eminent SEO
Frequently Asked Questions

People call us all of the time with the same questions.

The design and digital marketing process can be overwhelming. We get it. That’s why we developed this list of frequently asked questions. These are the questions we hear most often from our partners and potential clients. We hope that this resource will help clear up some of the confusion you may be having about our services and who we are.

Eminent SEO
FAQs

What does Eminent SEO do?

Eminent SEO is a digital marketing service provider, specializing in search engine optimization (SEO). Not surprisingly, our products and services are geared towards optimizing your website and increasing your organic website traffic. We aim to create beautiful, functional websites that are optimized both for search engines and to help convert potential customers into loyal clients.

How much do your services cost?

We have dozens of services, packages and custom solutions designed to meet the unique needs of our clients. Some clients spend a few thousand dollars each year. Others choose to invest upwards of $50,000 each month to drive aggressive, far-reaching marketing campaigns. We understand that the needs of our clients will vary from one project to the next. That’s why we make it easy to select exactly the services you need and none of the ones you don’t.

How long have you been in business?

Eminent SEO was founded in October of 2009. Our owners, Chris Weatherall and Jenny Stradling, have decades of collective experience working in the digital marketing industry. Likewise, much of our staff have extensive backgrounds in web design, content development, social media and brand management.

Where is Eminent SEO located?

Our corporate headquarters is located in Mesa, Arizona, about 30 minutes outside of Phoenix. If you are ever in the area, please come see us – we’ll take you to coffee!

What is SEO?

Search engine optimization (SEO) refers to the process of guiding users to a specific website. Typically, this happens through ads, engagement on social media and search engine results. Brands must demonstrate authority in their field before search engines begin directing website traffic to their URL. Effective SEO ensures that your website’s content is optimized so that it ends up at the top of those search results.

Will I have a dedicated account representative?

Yes! When you start working with Eminent, we will partner you with a dedicated account manager. This professional will prepare your strategy, place your order, work with billing, assign your order for fulfillment, answer questions and deliver your monthly reports. You will have direct access to your account manager, but you can also speak with another member of our staff if your personal representative is not available.

Does updating social media help SEO?

It does. Social indicators go a long way toward helping websites to rank well in search engine results They help Google and the other search engines to recognize your website, brand and content as authoritative and helpful. Likewise, a large number of social media users talking about your business signals to Google that you are newsworthy and deserve to be listed higher up in the rankings. Because of this we integrate social in many of our organic marketing campaign recommendations.

Do you make websites too?

We do. We’ve have built thousands of websites and can help you at every step of the process. From branding and design to content and development, we can develop a site from scratch or update your existing web presence. Remember, you’ll find more leads and earn more sales when your website is attractive, interactive and eye-catching. On the other hand, an outdated website makes it nearly impossible to sell products, even items that most consumers want to purchase.

Do you write blog posts?

Of course. Content plays a major role in the success of digital marketing. Google and the other search engines prefer to rank sites that have up-to-date information on the subjects their users are searching about. Blogging allows your website to consistently post information about recent and trending topics without making changes to the website’s landing pages. Users are also more likely to revisit a site in the future if they are drawn in by high-quality, regularly updated content.

What is your reporting like?

Our monthly reporting process keeps our clients updated about how much progress is made each month. We also track and report on key performance indicators to ensure that we’re delivering on our promises. We believe the only way we can be successful is to work well with our clients through open communication. That’s why ethical, transparent reporting is a cornerstone of our entire business.

What is your minimum term?

All of our work is paid for up front, by phase (generally a month) and renews each month thereafter. We are a results-based firm and we encourage clients to base their marketing decisions off of their monthly results. If a client wishes to cancel, they can simply do so prior to the start of their next billing date (though we prefer 30 days’ notice).

Do you do reputation management?

Many clients don’t even realize they’re brand is getting negative attention until they see their sales begin to decline. We are reputation management experts with a passion for helping our clients redefine themselves online. Following an audit of your brand’s presence online, we develop a custom reputation management campaign to combat the poor feedback your brand has received.

What is the difference between a reseller and a referral partner?

We offer two partnership opportunities: reseller and referral. A reseller works with a client directly, managing their account while outsourcing some or all of the client’s fulfillment to us. They also take in a monthly residual. A referral partner will simply refer business over to us (in exchange for a one-time fee) without continuing to manage the client.