We partnered with Lilac Recovery Center to create a brand identity that communicates healing, hope, and personalized care. Drawing inspiration from the calming and restorative nature of the lilac flower, the brand was designed to evoke a sense of peace and transformation—key pillars of the center’s mission.
Project Highlights:
- Brand strategy and positioning aligned with target audience needs
- Logo design reflecting growth, serenity, and strength
- Calming color palette and elegant typography choices
- Voice and messaging guidelines for consistent communication
- Branded assets for digital, print, and on-site use
The result is a refined, compassionate brand presence that resonates with individuals seeking a fresh start and positions Lilac Recovery Center as a trusted, supportive space for recovery.
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