I got involved in digital marketing when...
SEO started evolving into more than just website optimization and link building. After the arrival of Facebook, and then the other popular social media channels, we knew marketing had changed forever. A website was no longer the only way an individual could interface with a brand. Suddenly social media became a popular way for customers and prospects to ask questions, share fan photos and engage with companies. This pushed content marketers to a new level with their creativity - including the Eminent SEO team. We saw a need to make our brand more exciting, more visual... more social! And, I (Max "the monster") was born!
Since getting into the industry, I’ve noticed...
More and more there is a need for multi-channel marketing. Brands that put all of their marketing dollars into one form of advertising are putting themselves at a serious risk! Google, Facebook, Amazon and the other players are all updating their platforms on a DAILY basis. If you expect to stay ahead of the game, diversifying your marketing channels and advertising techniques is a must.
Outside the office, I like to...
I like to inform, educate and entertain. As the brand mascot I am always representing Eminent SEO everywhere I go. I can be found on business cards, company flyers and brochures, social media memes, informational videos and product swag, such as t-shirts and backpacks. I love to travel and my goal is to see the world and connect business owners with our team so we can build awesome brands together!